Strategizing Your Affiliate Program, Making Money Passively
With a well thought out affiliate program, making money is a no-brainer. If you work out a good system, you could make a ton of passive income with it, as any good affiliate can attest. However, there are quite a few ways that an affiliate program can go badly. Here are just a few of them:
• Throwing up an affiliate links website. This just does not work. It’s bad SEO. Whether your affiliate links are just text, or they’re shiny, flashing buttons, there’s no way to make a page full of affiliate links look good. The viewer gets overwhelmed with all the choices, and if there’s not an adequate description of each of your links, they’re not going to click on a single one of them.
• Creating an affiliate links Web 2.0 profile. This is almost identical to creating an affiliate links website, but it’s even more lazy and destined for less traffic. Unless you’re willing to invest an incredible amount of work in it, it’s not worth the time to make it work.
• Indiscriminate affiliate linking. This is a real danger when you shop around in affiliate databases. Your affiliate program could quickly be sunk by linking with businesses that are irrelevant to your primary web page. Even worse, you might find yourself affiliating with your competition. You don’t really want to endorse your competitor, do you?
• Bogging down your website with affiliate links. This is for affiliates who have a business other than affiliate marketing. Having too many affiliate links on your landing page can hurt your other business. It can slow down loading speed, direct viewers away from your page, or dilute your message.
In short, you can affiliate all you want, but don’t have them all on the same page.
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